I’m considering SlideShare as a way to share my tips on how to edit and sell nonfiction writing. However, while exploring various presentations at slideshare.net, I realized it would also be a GREAT way to share author, speaker, or book profiles (with links to author websites and social media pages)!
In the post 15 Mind-Blowing Stats About SlideShare at cmo.com, I learned that “In Q4 of 2013, the site averaged 60 million unique visitors a month and 215 million page views,” and that it is among the top 120 most-visited Web sites in the world.
When I logged in for free at the site, for starters I was asked if I’d like SlideShare with LinkedIn to auto-create my “professional journey”. Curious, I simply clicked Create, and this was the result (use the scroll bar on the R to scroll down):
That took less than five minutes! You can see that the arrow provides links for Sharing. Note: if you try this yourself, first be sure your LinkedIn content is current as the professional journey simply grabs content from there.
As for real SlideShare presentations, here is a sample of one I think works well, so far garnering 9,132 views in 5 days, from Copyblogger Media:
As you can see, presentations can be relatively simple. This one has 30 slides. But another presentation contained only 18 slides and after a week garnered 26K views! Yet another had 8 slides, but that seemed too few.
Note that each slide contains an image, plus a phrase or sentence or two, and looks much the way a Pinterest pin or PowerPoint page does. However, you can also include links within slides. Like all online tools, keywords in the slideshow title and on slide pages are keys to attracting traffic. I like that we don’t have to include music: it makes creating them seem quick and easily doable.
Take a look at samples at slideshare.net, in the various categories. Some SlideShares garner many views quickly — thousands within minutes — but probably because of the keywords in the titles. Some slides are too wordy, I think ; text would be better broken into additional slides. In one presentation, the title caught my attention . . . but I lost focus mid-stream. Not good if you have a website link at the end.
Author pals, does this post give you ideas for ways you might try to use SlideShare? Or have you already uploaded presentations there and found success with getting them viewed? Note that on the site itself you can track stats, which is nice.
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